One email and a list of thousands of customers – it certainly is not a rocket science to figure out the kind of cost cutting the email service provides.
In addition to cutting the cost, the reach of the message is maximized too.
With the help of email validation tool integrated with send bulk email free service, the results are maximized in terms of real reach too.
When to use send bulk email free service?
The success of email marketing depends upon the quality of the message, the validity of email IDs and also on the cost effective service like sending bulk emails in free.
Listed here are some of the instances when the send email in bulk for free can help achieve maximum results:
1) Sending newsletters:
All websites ask the visitors to click on ‘Allow Update’ or “Send notifications’. The subscribers of these tabs get the newsletters as per the company’s policy, which can be weekly, fortnightly or monthly.
The bulk email software allows to email newsletter in bulk to interested customers subscribing to updates and notifications.
2) Send product notifications:
Whenever any product or new service is launched, the unlimited number of emails are required to be sent.
The users of emailing software collect the data from all types of communications they make with the customers, i.e. through promotion campaigns, shopping kiosks, contact forms, etc.
With the help of email IDs provided by the customers, the companies establish the marketing communication between them and the latter.
Thus, no important message is left and the customers feel privileged and well taken care of.
3) Sending any intimation about the usage of or flaw in the product:
If something unfortunate has happened during the production stage, one can intimate about the same to the customers through bulk email service for free.
This makes it easy for the consumers to take the corrective measures upfront avoiding any kind of negative reputation to build up.
Types of bulk mails common to businesses
Broadly, the email campaigns constitute bulk emails which can be categorized as – retention emails, acquisition emails, promotional emails.
Even newsletters are a type of bulk emails commonly used by businesses.
The retention emails are targeted at existing customers. Mass mailing targeted at the loyal customers mainly comprise of new arrivals, promotional offers, or just thank you note for shopping.
Acquisition emails are targeted at new and untapped customer base. The businesses welcome the prospective customers and introduce the services and try to convince the new leads to buy products and to win their loyalty.
Companies can send free bulk email to a group of leads generated during any promotional campaign.
Promotional emails are meant to create brand awareness.
The companies convey information about deals and offers and also suggest them correct products through email campaigns.
Enhancing effectiveness of email campaigns
You might have cut the cost by choosing email marketing campaign, but this is just one aspect. You also need to ensure that the results, i.e. leads or the conversions of leads happen due to email marketing.
It is possible to know the result of bulk email sending by taking certain simple yet effective measures, such as:
1) Use effective and impact subject line:
It is the click rate, a very important parameter, that decides the success of email marketing campaigns.
High click rate is possible to achieve when you have chosen subject lines that are too good to resist.
There has to be something in the subject line that should compel the customer to click and read the email.
2) Tracking emails:
Email tracking is an important step to take. It allows the promotions managers to find whether the emails sent were received or not.
The click rate checking, email validation and response monitoring are some of the activities that are involved in email tracking.
3) Have validated mailing list:
Email addresses are not permanent addresses, let’s accept it!
Therefore, the email list should be validated first, always before sending the mails.
Bulk email list can be checked with the help of email validation tool.
How bulk email software work fast
Bulk mail solution or software helps in sending important information to a large number of users in one go.
Additionally the software uses mail merging technique in which the data from a database is picked up and inserted into the email templates.
You can also choose to drag and drop the mailing list to the format and create email in a few list.
To know the best uses of mass email software, start with free edition program available with the services.
You might come back for upgrading the package; such are the results of the bulk email service!